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Account Executive, Programmatic Sales - New York New York
Company: New York Post Location: New York, New York
Posted On: 05/18/2024
Account Executive, Programmatic Sales The New York Post provides readers with the best in News, Sports, Pop Culture and Entertainment - with signature wit, irreverence and authority averaging 80 million unique viewers a month. Over the past 223 years, The Post has evolved into a multi-platform media company spanning print, digital, video, audio, app, television and commerce. The New York Post Digital Network offers highly addictive, irresistible content with a dedicated following of leading influencers, and a renowned tradition of bold coverage with revealing news features and in depth exclusives. We are made up of NYPost.com, PageSix.com and Decider.com and offer a fresh experience to users and brand partners. We are currently seeking a highly skilled and enthusiastic Account Executive, Programmatic Sales for our programmatic sales team to align key company priorities with growing market needs. This role will help the department continue to grow revenue and relationships quarter over quarter in 2024 and beyond. Our fast-paced sales team is on a mission to exceed sales goals and continues to be a high-growth area for our company. Reporting into the programmatic sales lead, you will work with the national sales team and the planning team to continue to build upon the strong foundation being built at the NY Post Digital Network. Responsibilities: -
As a subject matter expert, lead programmatic sales efforts for the New York Post Digital Network, driving and supporting PMP and PG sales initiatives -
Develop and own relationships with programmatic buyers in assigned territory, agencies, DSPs and in-house programmatic marketers -
Partner with the national sales team to expand the overall private marketplace business, providing support for programmatic RFP responses, client calls, and delivering insights and analysis as needed -
Identify opportunities in the open exchanges to convert into PMP/PG campaigns -
Collaborate with the advertising operations team to guarantee the successful delivery of programmatic PMP campaigns, troubleshoot any challenges that arise, and proactively devise strategies to enhance revenue through deal optimization -
Understand how to leverage all programmatic strategies and platforms, including, but not limited to, the use of 1st party data and data clean room solutions -
Work closely with Post Studios, our in house creative studio, on all outbound programmatic marketing material including client presentations Requirements: |
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