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Director of Communications and Media (Marketing Generalist) - Bloomington Indiana
Company: Indiana University Location: Bloomington, Indiana
Posted On: 05/08/2024
DepartmentPSYCHOLOGICAL & BRAIN SCIENCES (BL-PSY-IUBLA) Department InformationThe core mission of the Department of Psychological and Brain Sciences at Indiana University in Bloomington is to unlock the mysteries of the human brain and behavior, and to prepare students to apply that knowledge to improve the lives of people around the globe. We value diversity, equity, and inclusion as core strengths and essential elements of research, teaching, and service; and we are committed to broadening interactions among students, faculty, and staff that allow us to learn from our differences and to reexamine deeply held assumptions about ourselves and the world.As a part of the College of Arts and Sciences (The College), we are a highly multidisciplinary department, with faculty and students carrying out research ranging from molecular neuroscience to artificial intelligence. We currently have over 70 full-time faculty, more than 30 department-serving staff members, 100 graduate students, 1800 undergraduate majors, 750 undergraduate minors, and offer 9 different undergraduate credentials, including a BS / BA in Psychology, a BS in Neuroscience, a BS in Organizational and Business Psychology, and certificate in Clinical Science.The College values diversity, equity, and inclusion as a core strength and essential element in the success of its educational mission. For the full diversity statement, click here.Job SummaryDepartment-Specific Responsibilities - Maintains department website and social media platforms.
- Creates content for and produce newsletters, brochures, pamphlets, and web and social media materials.
- Attends department events, including graduation and recruitment activities, to document them via photo and video capture .
- Serves as department liaison to IU Foundation and College Advancement Office (and/or similar entities) and collaborates to develop and grow relationships with alumni, donors, department advisory boards (and other stakeholders) and implements best practices for donor stewardship.
- Collaborates with departmental areas to increase student engagement.
- Maintains and updates announcements and directory on Psychology Building digital sign.
- Produces custom printed material for internal constituents, including but not limited to, large format posters. General Responsibilities
- Independently develops and executes basic strategic marketing plans for a department or functional area within a department to advance goals and objectives, including data collection and market research, target market definition, development of project timelines, sourcing of promotional materials, and marketing content creation.
- Responds to inquiries and requests from stakeholders and explains information regarding policies, procedures, and programs.
- Manages relationships with various internal and external stakeholders, including vendors, and acts as a collaborative resource in curating marketing plans to relevant initiatives, groups, events, and programs.
- Regularly researches relevant subject matter to increase knowledge in area(s) of specialty, including information on various marketing channels (print, online, electronic, email, social media, and direct mail).
- May participate in team-based marketing planning to align strategies and deadlines across various concurrent projects and initiatives.
- Collaborates with users of various software programs and creative platforms to create and deliver content and marketing materials in multiple formats to a variety of audiences. QualificationsCombinations of related education and experience may be considered. Education beyond the minimum required may be substituted for work experience. Work experience beyond the minimum required may be substituted for education.EDUCATIONRequired
- Bachelor's degree in communications, marketing, English, public relations, or related fieldSKILLSRequired
- Proficient communication skills
- Maintains a high degree of professionalism
- Demonstrates time management and priority setting skills
- Demonstrates a high commitment to quality
- Possesses flexibility to work in a fast paced, dynamic environment
- Seeks to acquire knowledge in area of specialtyPreferred
- Proficient with cameras
- Proficient with graphic design
- Familiarity with IU Web Content Management System (WCMS), Poppulo Harmony, LiveWhale, SalesforceWorking Conditions / DemandsThis role requires the ability to effectively communicate and to operate a computer and other standard office productivity equipment. The position involves sedentary work as well as periods of time moving around an office environment and the campus. The person in this role must be able to perform the essential functions with or without an accommodation.Work LocationBloomington, IndianaAdvertised Salary$45,000 - $50,000 per yearBenefits OverviewFor full-time staff employees, Indiana University offers a wide array of benefits including:
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