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Senior Manager, E-Commerce Business Intelligence - Calvin Klein - New York New York
Company: PVH Location: New York, New York
Posted On: 05/08/2024
Design Your Future at PVHSenior Manager, E-Commerce Business Intelligence - Calvin KleinAs an analytics leader for the Senior Manager, E-Commerce Business Intelligence will establish a reliable and ongoing insights and action model to maximize product selling and inventory opportunities as well as customer retention / acquisition opportunities for the site. By analyzing trends, navigating large data sets from different sources, and constructing scenario models based on the rapidly developing needs of the business, this position will identify opportunities and recommend tactics to drive demand and conversion. The role requires a detailed, efficient, and strategic thinker who possesses a hands-on approach with analysis, excelling in data visualization and presentation.Responsibilities: - Leads data analysis from multiple sources (looking at both demand and net) and manages cross-functional peer workstreams to optimize site merchandising based on user behavior and assortment/investment/inventory strategies
- Analyzes ecommerce and retail KPIs, as well as competitive insights, to design and drive optimization plans within the E-Commerce team
- Manages product organization in Adobe to align to product organization in inventory and order management tools and systems to allow for efficient data analyses
- Serves as subject matter expertise and leads cross-functional teams to deliver and maintain consistent dashboard models around site search, shopping page optimization, and A/B testing initiatives
- Work closely with the CRM team to identify customer growth opportunities for the site (acquisition of new or retaining old) and partnering w/ Site Content and Marketing to tailor customer-journeys specific to these customer segments
- On-board and also partner w/ the Planning and Merchandising teams to identify selling opportunities for high converting products or top viewed products
- Spearhead new ways of working w/ new centralized PVH Analytics function; share insights and learnings across brands and recommend best-practices identified for Qualifications:
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