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Director of Admissions - Brooklyn New York
Company: BASIS Schools Inc Location: Brooklyn, New York
Posted On: 04/25/2024
BASIS Independent Brooklyn Upper and Brooklyn Lower is seeking qualified candidates for a Director of Admissions! Who We Are BASIS Independent Schools is a national network of PreK-12 private, secular schools that educate students to the highest international levels. Our ten campuses, located in some of the most bustling, dynamic metropolitan areas in the country, are part of the BASIS Curriculum Schools global network. We believe in setting a higher standard for students and promoting self-reliance and accountability in a culture where hard work is celebrated and intellectual pursuits result in extraordinary outcomes. What We're Looking For As the Director of Admissions, you are responsible for putting into play your love for education and your project management expertise, to support the goals and objectives of the team, in addition to helping connect the school to families that are a strong fit for our acclaimed academic program. You embrace the opportunity to expand your skills and truly grow in an entrepreneurial environment. You will drive results through your tireless work ethic and consistently do what is needed, when it is needed -- to enroll mission-appropriate students into our program. This position will support two campuses. Your Primary Responsibilities - Plan, develop and execute student recruitment strategies to drive application growth and achieve enrollment goals
- Increase awareness of our school admissions through outreach, which includes building relationships with local companies, organizations, associations, communities, and currently enrolled and new families
- Participate in or lead family meetings, tours, and entrance exam sessions and playdates, information sessions, open houses, and other admissions related events
- Direct our Student Ambassador and Shadow Program
- Coordinate enrollment events from concept to implementation
- Have the ability to speak with prospective families knowledgeably and confidently about the school's program
- Support the follow-up with families who are in our admissions pipeline which will include phone calls and e-mails to those on our interest list to build relationships with new families and students, address questions, re-register them for admissions events or connect prospective families with faculty and staff pending on requests
- Write and send enrollment newsletters, blog posts, and other communication to our interest list
- Be the go-to-person for managing and executing our CRM; training will be provided
- Responsible for meeting specific lead and enrollment goals and benchmarks Administrative:
- Building and maintaining a calendar of events for the year and overseeing registration and preparation (logistics, setup, etc.) for admissions events
- Creating and maintaining outreach list
- Updating PowerPoint presentations
- Setting-up and preparing admissions events Data Analysis:
- Evaluating enrollment data with admissions leadership to determine success of marketing efforts and provide analysis that can be translated into enrollment strategies Position Qualifications
Key Competencies: - Ability to excel in a fast-paced, entrepreneurial/start-up environment and adapt to changing priorities and needs
- Big picture thinker capable of proactively thinking of and implementing outside the box for recruitment and outreach strategies
- Strong understanding of admissions funnel and how to optimally engage at each stage
- Database maintenance
- Ability to work independently with diverse constituents while maintaining high professional standards
- Exemplary organizational skills and attention to detail; ability to establish and manage multiple priorities, creatively problem-solve and to work under pressure
- Effective oral and written communication Minimum Qualifications:
- Bachelor's degree in a writing or communications focused degree (such as marketing, communications, History, or English) or work experience in a related field such as sales, fundraising, marketing, media planning, advertising, strategic planning
- Experience within education or a true passion for working within PK-12 education, preferably in admissions
- Must be comfortable with nontraditional work hours; evenings and some weekends per month are a must
- Social media experience
- Microsoft Office (Word, PPT, Excel) skills are absolutely essential
- Strong work-ethic, must be a self-starter
- Must be goal oriented and driven to accomplish defined objectives
- Goal driven
- Candidates must have the ability to obtain a fingerprint clearance card. Benefits
BASIS Independent Schools offers a comprehensive benefits package which includes: |
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