|
Director, Personalization at Scale (Adobe) - Marketing & Commerce Transformation Consulting - New York New York
Company: PwC Location: New York, New York
Posted On: 04/23/2024
Specialty/Competency: Customer Industry/Sector: Not Applicable Time Type: Full time Travel Requirements: Up to 60% A career in our Customer Marketing practice, within Customer Consulting services, will provide you with the opportunity to help our clients design customer strategies that address the customers' underlying needs and desired outcomes. We help build bridges between digital and analog mediums, delivering personal and contextual experiences powered by technology and analytics, and driving the total experience by engaging the customer, product, partner, and employee experiences. Our team helps clients take advantage of the most important digital trends and tools to integrate sales, service, and operations in a way that leads to measurable business results. As part of our team, you'll help clients develop marketing strategies and operating models, portfolio and brand management, and improve their channel strategies. To really stand out and make us fit for the future in a constantly changing world, each and every one of us at PwC needs to be a purpose-led and values-driven leader at every level. To help us achieve this we have the PwC Professional; our global leadership development framework. It gives us a single set of expectations across our lines, geographies and career paths, and provides transparency on the skills we need as individuals to be successful and progress in our careers, now and in the future. As a Director, you'll work as part of a team of problem solvers, helping to solve complex business issues from strategy to execution. PwC Professional skills and responsibilities for this management level include but are not limited to: - Support team to disrupt, improve and evolve ways of working when necessary.
- Arrange and sponsor appropriate assignments and experiences to help people realise their potential and support their long-term aspirations.
- Identify gaps in the market and spot opportunities to create value propositions.
- Look for opportunities to scale efficiencies and new ways of working across multiple projects and environments.
- Create an environment where people and technology thrive together to accomplish more than they could apart.
- I promote and encourage others to value difference when working in diverse teams.
- Drive and take ownership for developing connections that help deliver what is best for our people and stakeholders.
- Influence and facilitate the creation of long-term relationships which add value to the firm.
- Uphold the firm's code of ethics and business conduct.
Job Requirements and Preferences : Basic Qualifications : Minimum Degree Required : Bachelor Degree Minimum Years of Experience : 8 year(s) Preferred Qualifications : Certification(s) Preferred : Adobe Commerce Expert Business Practitioner, Master Architect Adobe Marketo Engage Expert Business Practitioner, Master Architect Adobe Real-Time CDP Business Practitioner Preferred Knowledge/Skills : Demonstrates thought-leadership, team leadership and client engagement in directing consulting engagements: - Possessing the ability and proven success as a leader in a marketing and/or commerce consulting role, including but not limited to: strategic thinking, leadership and solution development across technologies & programs, including: Personalization, Marketing Automation, Customer Data Platforms, Testing and Optimization, and e-Commerce;
- Leading digital marketing and/or commerce platform strategy, design and architecture for enterprise clients;
- Engaging with business and technology leaders to understand strategy, articulate solution options, evaluate trade-offs and influence key decisions;
- Having sufficient technological knowledge and solution implementation experience to support goal definition for technology components and frameworks, including reference architectures and implementations;
- Possessing a strategic vision to develop and position PwC and yourself as a thought leader in the Marketing & Commerce space; and,
- Utilizing proven and demonstrated current knowledge in emerging omni-channel marketing and commerce technologies and industry market trends.
Demonstrates thought leader-level capabilities and mastery through a proven record of success in: |
|