Associate Digital Marketing Manager - East Rutherford New Jersey

Company: Schweid & Sons
Location: East Rutherford, New Jersey
Posted On: 05/03/2024

Schweid & Sons is seeking a dynamic and analytical professional to join our marketing team as an Associate Marketing Manager. We are looking for someone with a passion for digital marketing, data analysis, and driving growth through media. In this position, your responsibilities will include, but are not limited to, assisting in the execution and monitoring of paid marketing campaigns, managing vendor relationships, creating media assets, and coordinating events.What You'll Do:Assist the Marketing Manager in planning and implementing paid media campaigns across digital and retail media sites, as well as in-store activations.Monitor campaign performance, analyze key metrics, and implement adjustments to maximize ROI.Maintain ongoing reporting and formulate insights based on performance data and channel trends, while also monitoring campaigns to ensure they stay within budget.Work with external agencies and vendors to maintain campaigns to optimize performance and meet marketing goals.Coordinate consumer and trade events, working internally and externally to ensure timely deliveries and successful executions.Assist when needed on various one-time or ongoing marketing administrative projects.Act as a backup for other marketing team members.You are-----Passionate about Brand Marketing and Digital Advertising.Able to follow up, multitask, and manage time effectively.A team player with excellent collaboration skills.Able to act with urgency with minimal guidance at times.You have---Education:----Bachelor's degree in marketing, business, or a related field.Experience:----2-4 years of experience in performance marketing, digital advertising, or a related role.Skills & Competences:Hands-on experience developing and executing digital media plans, preferably on retail media sites like Instacart, 81.54, Amazon, etc. requiredWell-versed in Google Ads/analytics and other reporting sites.Event management experience preferred.Familiar with creating reports that can be presented to upper management.Proficient in PowerPoint and Excel.Experience with Adobe Plus or Photoshop.Superior written and verbal communication skills with a strong attention to detail.Organizational capability and project management skills.Experience in the food industry is required-- More...

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