Sr. Director, Global Strategic Marketing - Developed Eye Stronghold - Jacksonville Florida

Company: Disability Solutions
Location: Jacksonville, Florida
Posted On: 05/05/2024

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at Johnson & Johnson MedTech, Vision a member of Johnson & Johnson's Family of Companies is recruiting for a Sr. Director, Global Strategic Marketing - Developed Eye Stronghold to be located in Jacksonville, FL. Drawing on a century of working alongside clinicians, we are focused on solving the world's most pressing healthcare challenges through innovation at the intersection of biology and technology. Always beginning with the unmet needs of patients, we break through barriers to develop and deliver medical technologies that help save lives, change the course of disease, and restore health. Our innovations enable clinicians to reach the hardest-to-reach parts of the body, treat with pinpoint precision, restore anatomy, and reimagine healing and recovery. Together, we will continue to develop smarter, less invasive, more personalized solutions to tackle the leading causes of mortality and the most complex diseases around the world. Johnson & Johnson is the world's most comprehensive and broadly-based manufacturer of health care products, as well as a provider of related services, for our MedTech and innovative health products. Thriving on a diverse company culture, celebrating the uniqueness of our employees, and committed to inclusion. Proud to be an equal opportunity employer. The Sr. Director, GSM Developed Eye Stronghold will lead the strategy, innovation an d marketing agenda for the Developed Eye Stronghold which includes the $3.5 billion dollar ACUVUE-- brand. This leader will create value via their partnership with markets, regions, R&D, Business Development, Global Business Insights, Finance and Supply Chain and have direct line management for the Developed Eye marketing team. This role will provide leadership in marketing, brand strategy, pricing, market development, key opinion leader (KOL) engagement, sales, professional education, and competitive insights, innovation and business development. They will be responsible for:

• Shaping the strategy for the Developed Eye portfolio
• Shaping the marketing agenda for the portfolio, inclusive of brand positioning, architecture, and pricing guidance
• Shaping the innovation and pipeline strategy for the Developed Eye Stronghold in collaboration with cross-functional partners
• Developing global insights to drive new product concepts, market segmentation, KOL engagement and marketing strategies.
• Managing the New Product Innovation pipeline, including meeting key development milestones
• Working closely with the regional marketing teams to execute marketing and launch plans
• Partnering closely with the regions to understand market dynamics and support the regional commercial needs
• Creating relationships with worldwide key opinion leaders
• Driving value-based healthcare initiatives through key claims and a robust evidence strategy
• Managing portfolio profitability and the global P&L
• Building a pipeline of talent and fostering a culture of engagement within the team.
• Other duties as required More...

      

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